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India’s power demand surge is no longer just a summer story

Electricity consumption data and company commentary suggest India’s summer power demand is becoming structurally broader than residential cooling alone

India’s power demand surge is no longer just a summer story

The demand surge 

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The elevated non-solar-hour floor also points to a broader industrial and commercial demand base operating alongside the cooling surge. 


Uneven patterns 


The local electricity data on Thurro also shows that different regions produced materially different electricity-demand profiles. 

For the analysis, Thurro tracked quarterly electricity consumption across 25 disclosed distribution areas—covering approximately 35 million end consumers—operated by Torrent Power, CESC, Adani Energy Solutions, and Tata Power. 

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Residential and weather-sensitive areas typically printed sharper Q1–Q2 peaks followed by weaker Q3 demand, while industrial areas printed comparatively flatter quarterly consumption patterns. 

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Signals from companies  


“With the ongoing season, the company remains optimistic about demand trends across product categories, supported by improved consumer sentiment, increasing premiumization, rising urbanization and continued infrastructure investments.” 

Managing director Mukundan Menon provided a more direct assessment of the room-AC market trajectory:

“The primary sales of all brands put together was 14.3 million units [in FY26]… projection for going forward, this will certainly expect it to grow at least 15% to 20% is what we feel because the last year base was a little weak… this year, we are seeing a good summer…” 

FY2026 had been characterised by a weak summer and early monsoon conditions, leaving channel inventories lean going into FY2027. Menon also drew an explicit distinction between weather-sensitive residential AC demand and weather-insensitive commercial cooling demand: 

“Commercial air conditioner is another category which has no relevance to the intensity of the summer. It’s purely a B2B business… A lot of manufacturing play is coming in where we are getting a lot of inquiries…” 

Blue Star’s management commentary aligned closely with the timing visible in the grid data. In its Q4 FY2026 earnings press release on May 6, chairman and MD Vir S. Advani said:

“The onset of summer from mid-April 2026 has led to a steady pickup in consumer sales of Room ACs, indicating improving market momentum for FY27. The Electro-Mechanical Projects and Commercial Air Conditioning segments are expected to sustain their growth trajectory, supported by demand from the manufacturing and data centre sectors.” 

Managing director B. Thiagarajan quantified the scale of this opportunity during its May 7 earnings call: 

“To give you a rough idea that the data centre, the MEP part, where we are leaders, we would estimate the market size to be somewhere around Rs 3,500 crore and we do a business of around Rs 1,000 crore there. This is likely to more than double within 3 years, going by the inquiries in hand and going by the order finalization speed that is there. So therefore, the MEP part of that Rs 1,000 crore has the potential to go to Rs 3,000 crore within 3 years.”  

The company added that around 15% of Blue Star’s revenue could already be linked to data-centre related mechanical, electrical, and plumbing (MEP) business alone.

In Havell’s Q4 FY2026 earnings call on April 22, chairman and MD Anil Rai Gupta said: “… After a delayed onset of the summer season, we are now seeing signs of pickup in demand for cooling products. We remain optimistic on a revival of summer demand while closely tracking El Niño and its impact on consumption.”  

Beyond summer demand  


Cover photo credit: AI generated image

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