The Data Behind the Consumer: Incomes, Assets, and Aspiration This report evaluates India’s consumption trajectory through four empirical dimensions: balance sheets, income formalisation, regional dynamics, and premiumisation. We move beyond sentiment to analyse hard data—including the tripling of high-income tax…
The Data Behind the Consumer: Incomes, Assets, and Aspiration
This report evaluates India’s consumption trajectory through four empirical dimensions: balance sheets, income formalisation, regional dynamics, and premiumisation.
We move beyond sentiment to analyse hard data—including the tripling of high-income tax filers , the 50% rise in four-wheeler registrations , and the expansion of credit where prime-rated borrowers now make up the majority.
Discover why household net assets remain above 65% of GDP despite rising leverage and how digital channels have driven a 9x increase in retail spending since 2020.
Download now for a rigorous, data-driven audit of the Indian consumer economy.
